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Can AI Create High-Quality Videos in 2024? Step-by-Step Guideline

Can AI Create High-Quality Videos in 2024? Step-by-Step Guideline

Jenny Ho
October 10, 2024
12min read

Does the idea of creating videos make you want to hide under your desk? Trust me, I’ve been there too. The thought of shooting endless footage, wrestling with complicated editing tools, and cringing at every awkward take—it’s overwhelming! But AI tools have completely changed the game. You no longer need to be a video expert to create high-quality content. I’ve done the research, tested the tools, and can confidently say that you can now make stunning videos without even picking up a camera.

So, let me walk you through exactly how to do it, step by step, without the headache.

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Can AI Create Videos? Exploring the Possibilities

Yes, AI can create videos. AI generates videos by creating a script, synthesizing voiceovers, selecting relevant visuals, and finally rendering those elements. AI-generated videos make it easy and efficient for users, including beginners, to produce high-quality videos quickly by inputting simple text or scripts. I recommend using Zebracat AI, as it’s the best AI video creation tool available. And AI isn’t just creating videos; it’s changing the entire process. We’re talking about a seismic shift that’s making professional videos accessible to everyone—from solo entrepreneurs to Fortune 500 marketing teams.

Let’s talk stats for a second:

  • The AI video generator market was valued at a whopping $554.9 million in 2023. And it’s projected to grow at a mind-boggling CAGR of 19.9% from 2024 to 2030. (Source)
  • 75% of video marketers are already leveraging AI in their content creation process. (Source)
  • AI tools are saving creators an average of 62% of their time when producing videos. That’s equivalent to 8 full days!

These numbers show the future of video creation. And trust me, it’s a future you want to be part of.

What is an AI Video Generator?

An AI video generator is a revolutionary software tool that leverages artificial intelligence to create videos from scratch, eliminating the need for manual editing or filming. These advanced tools use machine learning algorithms to analyze a script or prompt and generate a video based on that input. Whether you’re an individual content creator, a professional, a small team, or part of a large enterprise, AI video generators can cater to your needs. They can produce a wide range of video content, from engaging social media clips to comprehensive full-length films. The beauty of AI video generators lies in their ability to streamline the video creation process, making it more accessible and efficient for everyone.

Definition and Benefits of AI Video Generators

AI video generators are defined as software tools that utilize artificial intelligence to create videos from scratch. The benefits of using AI video generators are numerous and impactful.

  • Time-saving: AI video generators can create videos quickly and efficiently, significantly reducing the time and effort required for content creation.
  • Cost-effective: By eliminating the need for manual editing and filming, AI video generators can drastically cut down the costs associated with traditional video production.
  • Increased productivity: These tools enable content creators to produce more content in less time, thereby boosting their productivity and efficiency.

With AI video generators, the video creation process becomes a breeze, allowing creators to focus more on their core messaging and creativity.

You can learn more about "7 Best AI Marketing Tools for Small Businesses in 2024" in our blog too.

Why Should you Use AI for Video Creation?

Let me take you back to 2015... I had just launched a new business and needed some “credibility content” for my website. “No problem,” I naively thought, “I’ll just create a slick welcome video real quick.” 72 hours of shooting b-roll footage and 30 mental breakdowns over clunky video editing software later, I emerged with 3 minutes of utterly mediocre content. My welcome video landed with a resounding thud, garnering a meager 57 views in over a year. It was not exactly the viral marketing asset I had envisioned. But despite the battle scars, I wasn’t ready to give up on video. I knew it was essential for building my online presence.

So in 2016, I tried again, this time with the help of my tech-savvy friend as editor-in-chief. The result was slightly better, but after paying him a hefty sum, I realized this wasn’t scalable. After years of frustration trying to create videos myself, I realized this wasn’t helping. There had to be a better way. So my friend and I decided to solve this problem. We were engineers and product designers who understood the pain points firsthand.

After months of research and late nights developing, we created a video platform that leveraged the latest AI to completely revolutionize the process. When Zebracat officially launched, I’ll admit I was skeptical. Could AI really deliver professional-grade video tailored to each user? But sure enough, it worked even better than we had imagined! I’ve since created tons of videos with Zebracat myself, and it’s now my go-to tool for everything from text-to-video to blog-to-video.

What used to take days now takes minutes, and the results are always polished and professional. It’s like having an entire production team on hand. The platform allows users to produce amazing videos quickly and effortlessly. I know what you’re thinking: Is this just another overhyped AI tool?  But let me tell you: As someone with 12+ years of experience in AI and deep learning, I’ve tested many AI video tools.

Zebracat is different. It’s fast, easy to use, and most importantly, it works. Throughout my career, I’ve advanced multi-modal video AI, combining the science and practical application of AI to solve real-world problems. Zebracat proves that AI video production isn’t the future—it’s happening right now. So if you’re a content creator, marketer, or engineer like me, AI video creation isn’t a luxury anymore—it’s a necessity.

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How to Create Videos with AI

Recently, I used Zebracat AI to turn my blog post, “13 Best Faceless YouTube Channel Ideas for 2024,” into a YouTube video. The process was incredibly simple and efficient. Here’s how I did it: Using an AI video maker, I was able to quickly generate high-quality video content from my script.

Step 1: Create Video 

I logged in to Zebracat, selected “Create Video,” and chose the option to create AI videos by converting my blog URL into a video. I pasted the link to my article, and Zebracat instantly got to work.

Beginning to make videos on zebracat, as easy a as click!
Beginning to make videos on zebracat, as easy a as click!

Step 2: Choose Your Format 

For this video, I chose the 16:9 format—ideal for YouTube. But Zebracat also supports 9:16 for TikTok and 1:1 for Instagram, offering plenty of flexibility.

Input field for a blog URL with options for video formats 9:16, 1:1, and 16:9, labeled for TikTok, Instagram, and YouTube posts, related to the Zebracat dashboard for generating AI-generated videos.
Either making videos is vertical format for social media or standard landscape for that cinematic look, Zebracat has got your back!

Step 3: Select Voice and Language 

I chose the English voice "Chris" for the voiceover, which matched my content well. There are 60+ voices and 75+ languages to choose from, so you can really match your brand’s style.

Voice selection interface displaying various options for generating AI-generated video content, highlighting the voice with an "Ultra realistic" label in English for the United States accent.
Zebracat has a wide variety of realistic AI voices to choose from

Step 4: Select Visuals, Video Length, and Music Mood 

For visuals, I selected AI-generated images in a comic book style to match the playful tone of my video clips.

Select your visual elements interface featuring options for AI visuals and a stock library, showcasing various styles including comic book, realistic, cinematic, and pop art for generating videos with AI.
Zebracat AI has tons of different styles to choose for your video

I kept my video to a concise 3 minutes—long enough to convey the ideas but short enough to hold viewers’ attention.

Video length selection interface for the Zebracat AI video generator dashboard, highlighting the 3-minute option, with a total video length of 257 seconds.
Zebracat lets you make videos as ling as 5 minutes

I added an “epic” music track to give the video a little extra energy. The music options are varied, so you can easily find one that suits your content.

Dropdown menu displaying music mood options with "Epic" highlighted, alongside other moods like Energetic, Happy, Playful, Suspenseful, Serious, and Inspiring, for use in an AI-generated video dashboard.
Choose the music mood for the video you are generating with Zebracat AI

Step 5: Finalize and Edit 

Zebracat generated multiple scripts based on my blog post. I picked the one that best captured the essence of my article and hit enter. In less than two minutes, Zebracat had created my video! I made a few quick edits and was ready to move forward. What I loved most was how Zebracat retained the essence of my content while adapting it for video. The visuals felt spot-on, and the voiceover sounded natural—not that robotic tone you sometimes get with AI.

But don't just take my word for it. We have a 4.7/5 rating on Trustpilot, 4.8/5 on Capterra, and 4.7/5 on G2. With 50,000+ marketers using Zebracat and 200K+ videos generated, Zebracat has proven to be a must-have for marketers.

testimonials from three users about a video creation tool. The testimonials highlight ease of use, time-saving benefits, and cost efficiency.
Many creative teams enjoy the improved productivity Zebracat has brought them

So If you're looking to repurpose your blog content or create videos quickly and efficiently, I highly recommend giving Zebracat AI a try. It's user-friendly, versatile, and produces high-quality results in minutes.

How AI Creates Videos

A lightbulb graphic titled "Breakdown of AI Video Creation" with puzzle pieces labeled "Text to Video Technology," "AI-Generated Visuals," and "AI Voice Tech.
AI has so many useful factions, each can help you improve the efficiency of your workflow

Curious about how AI tools actually create videos? Here are the main processes involved: The AI scans the text, analyzing the context and tone. It then generates an AI avatar, a customizable digital representation, to deliver the script in various formats, such as video presentations, tutorials, or marketing content.

Text to Video: The Magic Behind AI Video Generation

Remember wiggly word art and basic text-to-speech apps? AI video tools are the grown-up, refined version of those early attempts.  At the heart of this transformation is text-to-video technology.  It lets you type in your script, and in no time, the AI converts it into a fully produced video—complete with visuals, voiceover, music, and more.  It’s incredibly user-friendly, even if you’ve never touched video editing software before.

But how exactly does it work? Let’s break it down...

  1. You input your script or outline.
  2. The AI scans the text, analyzing the context and tone.
  3. It then uses complex algorithms to generate a draft video.
  4. You review the video, make a few adjustments, and you’re done.

This is a massive time saver. I used to spend hours editing videos manually—cutting clips, syncing audio, and searching for the right visuals. Now, I can produce a polished video in minutes.

AI-Generated Visuals: Moving Beyond Stock Content

If you’ve ever spent hours hunting for the perfect stock footage, you know how draining it can be. I’ve been there—pouring time into scrolling through endless options, only to find something that barely fits. It kills your momentum and takes the fun out of the creative process.

Zebracat solves this in two ways:

  1. Huge media libraries at your fingertips
  2. AI-generated videos and visual content tailored to video scripts

With access to vast collections of stock photos and videos, Zebracat easily mixes and matches content. Even better, it can instantly generate custom AI visuals to perfectly match video narratives! No more wrestling with Canva or guessing if your selected media actually reinforces what you’re trying to communicate. The computer handles everything for you. 💻

AI Voice Tech: When Digital Starts Sounding Human

We’ve all encountered robotic, awkward voiceovers that can make even the best videos feel amateurish. I’ve struggled with this myself—recording a clear take only to be interrupted by coughs or having to re-record because the tone was off. Thankfully, AI takes care of this too. By 2024, text-to-speech technology has advanced to the point where digital voices are nearly indistinguishable from human ones. AI video production platforms tap into these human-like digital voices to deliver professional voiceovers at scale.

What’s more, you can tweak everything:

  • Accent/language
  • Tone & cadence
  • Emphasis & pacing
  • Gender & age

For my YouTube videos, I used to think I had to hire a voice actor for quality narration, but AI has changed that. Now, I can easily choose the perfect voice, adjust it to fit the mood, and skip hours of frustrating retakes. The best part? The AI makes my videos sound polished with almost no effort from my side. 🎙 The integrated video editor in these platforms also simplifies the editing process, making it accessible even for those without a background in video production.

Anyway, you can learn more about Best Faceless YouTube Channel Ideas in our blog.

Top AI Video Generators

The market is brimming with several popular AI video generators, each offering unique features and capabilities. Here’s an overview of some of the top AI video generators available today:

Synthesia

Synthesia is a cutting-edge AI video generator that allows users to create videos with AI avatars from text. It boasts a range of impressive features, including:

  • High-quality AI avatars: These avatars can narrate text in over 140 languages and accents, making your videos accessible to a global audience.
  • User-friendly interface: Synthesia’s intuitive interface makes it easy for anyone to create professional-quality videos.
  • Extensive library: With a large library of templates and assets, you can customize your videos to suit your brand’s style.
  • Custom avatars: You can even create custom avatars based on video footage of yourself, adding a personal touch to your videos.

Synthesia is particularly suitable for creating training videos, how-to videos, and product marketing videos, making it a versatile tool for various content needs.

Colossyan

Colossyan is another powerful AI video generator that allows users to create videos from text and add AI actors. Its standout features include:

  • Diverse AI avatars: With a library of 30 AI avatars to choose from, you can find the perfect digital actor for your videos.
  • Custom avatars: For a more personalized touch, you can create custom avatars for $1000/year.
  • Automated translation: Colossyan offers automated video translation between 26 selected languages, making it easier to reach a global audience.
  • User-friendly interface: Like Synthesia, Colossyan’s interface is designed to be easy to use, even for those with no prior video editing experience.

Colossyan is ideal for creating learning and training videos, explainer videos, corporate communications, and marketing videos, providing a comprehensive solution for various video creation needs. By leveraging these AI video generators, you can streamline your video creation process, produce high-quality content, and engage your audience more effectively.

Benefits of AI Video Creation Tools

At this point, you may be excited but still skeptical. Sure AI video production seems impressive, but does it actually translate into tangible benefits? In a word, absolutely!

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Lightning Fast Video Output

Imagine being able to create a professional brand video in minutes. Too good to be true? Not with AI. On average, these tools cut production time by 60–80%. An AI video maker can streamline the process even further, offering customizable avatars and multilingual support to enhance production quality. Rather than getting bogged down in technical details, you can focus purely on core messaging and high-level editing. The AI handles the heavy lifting, following templates and recommendations to assemble polished video drafts lickety-split. You can quickly respond to trends, create timely content, and stay ahead of the curve. Agility is everything!

Major Cost Savings

Videos are expected to account for 82% of online content consumption by 2025. But traditionally, producing videos has been an expensive endeavor.

  • Video editing software licensing
  • High-end equipment purchases
  • Hiring camera crews
  • Building production studios
  • Creative agency fees

It’s no surprise that the average 30-second video ad can cost between $1,000 and $50,000.  😱 With AI-automated solutions, you can cut your marketing and sales costs by 20% guaranteed.  These savings have huge implications for video advertising and training. The same budget can deliver far greater ROI, freeing up resources for other priorities.

Flexibility & Customization

Let’s say you just launched killer new software. Now you need to produce onboarding training videos, social media promos, an explainer demo for your homepage, personalized testimonial videos for newly acquired customers... the list goes on. Normally, this would mean starting each video from scratch, draining both time and money. But Zebracat makes customization a breeze.

You create one core brand video with a consistent style, and from there, tweak the script, visuals, and messaging to generate a range of videos in minutes. AI even lets you personalize videos for specific individuals by integrating custom data points into the video itself! The Impact is big. Some brands have seen an 8x improvement in click-through rates when using personalized videos compared to standard email campaigns. Additionally, personalized videos increase a 16x higher click-to-open rate and a 4.5x increase in unique click-throughs. AI gives you the flexibility to create high-impact, increase engagement, and skyrocket your conversions. 

Democratization for All

Before AI, creating video content required either advanced skills or deep pockets. For small businesses and solo entrepreneurs, producing quality videos was often out of reach. Now, anyone—lawyers, cafe owners, educators—can create professional videos with ease. No need for expensive equipment or hiring agencies. AI tools make video production accessible to everyone.

This shift is huge. 89% of consumers now prefer to learn about products through video, but many businesses are held back due to cost and time constraints.  With AI, even the smallest brands can compete and connect with their audiences in ways they couldn’t before.

Real-World Applications of AI Videos 

One of the coolest things about AI video tools is how versatile they are. Let's break down how different groups can use this technology:

Content Creators & Marketers

For digital media mavens, AI-generated videos are the most powerful channel available.

Just check out these stats:

  • Videos generate 1,200% more shares than text and images combined
  • 122 million people visit YouTube daily (that’s over half of all internet users!)
  • 755 million people have joined TikTok over 2 years.

Clearly, video content captures attention and spreads like wildfire—the holy grail for growth marketers! But fueling today’s rapid content release cycles with traditional video creation approaches? Borderline impossible. AI tools like Zebracat enable marketers and creators to keep pace, testing video styles and topics and churning out repurposed derivative formats exponentially faster. I’ve personally used Zebracat for everything from quick Instagram reels to in-depth YouTube videos. The sheer versatility still blows my mind sometimes.

SMB Owners & Entrepreneurs

Here are some stats that show how crucial video is for businesses:

  • 72% of marketers say video content increases their website traffic. 
  • 90% of video marketers confirmed it drove healthy ROI across platforms

Previously only Fortune 500s could finance big brand video campaigns. Videos seemed out of reach for modest SMB budgets. But AI video democratization has rewritten the playbook. Now lean startups can set up shop right beside major corporations using comparably slick video. Agencies charge hundreds per re-edit. But with AI? Just adjust your content, hit render, and you're done—zero marginal expense!

Tech-Savvy Creators & Trendsetters

For progressive pioneers on the digital frontier, AI video technology represents an entire sandbox for experimentation and actualization. Early adopters are already pushing boundaries.

  • Brands including Lexus and Dell are using AI-generated video ads on virtual reality platforms
  • Healthcare startups like Care.Coach employs avatar personalities to deliver personalized patient support 24/7/365

Where will all this lead? The possibilities seem endless. One thing I know: if you enjoy playing, creating, and innovating at the intersection of emergent tech, strap on your imagination helmet and start tinkering!

Do you like to learn more about TikTok Automation TIps?! Come to our blog post!

Best Practices for AI Video Creation

After creating countless videos (and making more than a few embarrassing mistakes along the way), here are some key lessons I've learned:

Writing Effective Scripts for AI Conversion

  • Keep your language conversational. The AI works best with natural, flowing text.
  • Use short sentences and simple words when possible. It helps with pacing and clarity.
  • Include specific cues for visuals. The AI uses these to generate better-matched content. For example, instead of just saying "Show a car," try "Show a red sports car speeding down a curvy mountain road."

Optimizing Visuals and Animations

  • Fight the urge to go overboard. Sometimes less really is more.
  • Aim for consistency in style throughout your video. Wildly different visual styles can be jarring.
  • Use transitions wisely. They can make or break the flow of your video.

Fine-tuning AI-Generated Voices

  • Don't be afraid to experiment with different accents and tones. You might be surprised at what works best.
  • Use pauses and emphasis to make it sound more natural. A little silence goes a long way.
  • Always, always review and adjust. Sometimes the AI misinterprets words or names, so a human touch is crucial.

Balancing AI Assistance with Human Creativity

AI is an incredibly powerful tool, but it's not a replacement for human creativity and insight. I always make sure to add my own personal touch to AI-generated content. Maybe it's a quirky intro, a custom outro, or some on-brand humor sprinkled throughout. This keeps the content feeling authentic and uniquely "you" rather than generic AI output.

Start Creating AI Videos Today!

I don't know about you, but my creative juices are flowing after soaking in all this exciting potential! Here's the bottom line...

Automated solutions like Zebracat make professional video creation faster, easier, and more accessible than ever before. For businesses, personal brands, and entrepreneurs alike, the applications are limitless. 87% of marketers say video has directly boosted their sales and 90% report that it has significantly improved brand awareness. Yet many agree that mastering video historically demanded impractical investments of time, money, and skill. Not anymore. AI levels the playing field. Sure, humans will always be the creative heart behind great stories, but AI lets us focus on vision, meaning, and impact while it handles the technical stuff. 

No more hours spent editing or tweaking. Just pure creativity, ready to shine. Give it a try—free trials are available! I can’t wait to see what you create—and neither can your future audience! 😊

Meet The Author
Marketing Specialist

Hey there, I’m Jenny. I’ve been in marketing for almost 10 years and I love marketing tech, AI, and automation. I’ve built several YouTube and TikTok channels—some hits, some misses. I joined Zebracat after being a user myself, ready to share my learnings with the world!

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